We look at how some top destinations are using personalization and user-generated content (UGC) to reach travelers.
In this 45-minute web presentation, learn:
- The role of UGC in travel
- The benefits of using personalization
- Examples of how DMOs bring together personalization and UGC to increase engagement with travelers
- Amrita Chandra, Head of Marketing at CrowdRiff
- Mary Clare Davis, Director of T&T at Get Smart Content (now Bound)